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Zepto data: what brands can get

Zepto gives brands their own sales, inventory and ad data through its brand portal and ads platform. In quick commerce (QComm) the market view, meaning competitors' search rank, availability, prices and share, comes from tracking the public Zepto shelf across dark stores.

Netr, 16 October 2026

Your own data, from Zepto

Zepto's brand portal and ads platform show your own sales, inventory and ad performance. That is exact, and it covers only your brand.

Market data, from the public shelf

Each Zepto order comes from a nearby dark store with its own stock and search results. Tracking those every day across cities gives:

  • Search rank for each keyword, organic and sponsored apart.
  • Availability by SKU and dark store, out-of-stock separated from not listed.
  • Prices and discounts against the products next to yours.
  • Estimated sales by product, brand and category, which gives market share.

Market sales are estimates. Use them for shares and trends.

Read Zepto on its own first

Zepto's competitors and advertisers can differ a lot from Blinkit's and Instamart's. Read Zepto's shelf on its own, then compare platforms on the same measures, city by city.

Questions Zepto data answers

  • Which dark stores are we out of stock in?
  • Where are we not listed at all?
  • Who holds the first scroll on our keywords, and who pays for it?
  • How does our price compare with the products next to us?

Where to get it

Netr's Zepto data, part of Digital Shelf, tracks Zepto for your SKUs, competitors, keywords and cities every morning, with exact own data added when you connect your account. To have us run Zepto campaigns, see Zepto ads. For the other platforms, read the Instamart data guide and Blinkit data guide.

Related

Questions brands ask

Does Zepto offer a public data API?

Not for market or competitor data. Brands get their own data through Zepto's portal. Ask your Zepto account team about anything more.

What does Zepto data show that Blinkit data doesn't?

The same kinds of data, but for Zepto's own shelf, which has its own search results, assortment and competitors.

Can I track Zepto availability by dark store?

Yes, from the public shelf. Shelf tracking shows whether each SKU is buyable in each dark store.

How exact are Zepto market numbers?

Estimates, reliable as shares and trends rather than exact unit counts.

See your shelf clearly.

Tell us your brand, your platforms and what you're stuck on. We scope it on a 30-minute call.